Since the announcement of GSMA’s universal Rich Communication Services (RCS) profile and Google’s introduction of Jibe, there’s been significant buzz throughout the industry. RCS promises a significant update to the application to person business messaging customer experience. We’re pleased to be part of the Early Access Program to help test and implement this new initiative.
Texting changed the way we communicate, but it’s out of date. Today we want messaging that lets us do things like share high-res photos and larger files, chat with a group, know when messages are read, or make video calls. Rich Communication Services (RCS) makes all this possible, and now the mobile industry is coming together to bring it to users everywhere.
RCS business messaging allows for branding, rich media and suggested replies. It also boasts a verified sender, the ability to interpret and add QR codes, includes true metrics and suggested actions like tapping to call an entity or navigating to a location. If you would like to learn more about this feature launching soon, contact us.